latest update: 12 July 2026
Privacy Policy
About This Privacy Policy
This policy summarizes how triivago N.V. and its subsidiaries process personal data when you use our websites, apps and services. triivago helps you compare accommodation offers and may redirect you to booking partners, whose own privacy policies apply.
How We Use Your Data
We use personal data to provide accommodation search and comparison, manage accounts, personalize results, respond to requests and improve our services. Processing relies on consent, contractual necessity, legal obligations or legitimate interests, as applicable.
When We Share Your Data
Where a legal basis applies, we may share data with subsidiaries, service providers, authentication partners, travel suppliers and business partners. Data may also be disclosed to authorities or in a corporate transaction. Providers acting on our behalf must follow our instructions.
How We Protect Your Data
We use technical and organizational safeguards to protect personal data from loss, misuse and unauthorized access. These measures include encryption, pseudonymization, firewalls and access controls, and are reviewed as technology evolves.
Cookies and Your Preferences
We use cookies and similar technologies to operate our services, remember preferences, measure performance and support advertising. Non-essential tools require consent where applicable. You can change your choices through the footer privacy link or your browser settings.
Your Privacy Rights
Subject to applicable law, you may request access, correction, deletion, restriction or portability of your data. You can withdraw consent, object to certain processing and direct marketing, and complain to a data protection authority. Contact privacy@triivago.com to exercise your rights.
Booking Partners and External Sites
When you follow an accommodation offer, you may leave triivago for a third-party booking site. That provider handles your information under its own privacy policy. Review its terms and privacy practices before sharing personal or payment details.
Information We Collect
We may collect account and contact details, search preferences, interactions with our services, booking information and technical data such as IP addresses and device identifiers. Approximate location may be inferred from your IP address; GPS location requires prior consent.
International Data Transfers
Our subsidiaries, partners and providers may process data in other countries, where privacy laws may differ. Where required, we use safeguards such as European Commission Standard Contractual Clauses for transfers to countries without an adequacy decision.
How Long We Keep Your Data
We retain personal data for as long as needed for the purposes for which it was collected and as permitted by law. Legal retention periods or claims may require longer storage. Data used for longer-term statistical analysis is anonymized.
Updates to This Policy
Our privacy notice may change as our services, technology or legal requirements evolve. Review the current notice on triivago’s website to stay informed about how your personal data is processed.
Contact triivago
The controller is triivago N.V., Kesselstraße 5–7, 40221 Düsseldorf, Germany. For privacy questions or rights requests, email privacy@triivago.com. To reach the data protection officer, use the subject line “To the attention of the data protection officer”.